There are many reasons other than engagement and longer time on the page to apply the audio posts strategy. We list them in this article!
Audio content formats are gaining more and more space. This article will show you how to create an audiobook in 4 steps, from script to launch.
Accessibility is a term widely used in politics to improve the way that people with a disability can use public services and get around the city.
Do you know, however, how this concept can be used in the creation of websites and blogs? We will answer, in this post, what digital accessibility is, what its importance is and how to put it into practice.
There are some details that must be remembered and best practices that should never be underestimated. Therefore, we have gathered these main points in this article to help you ensure that your Audio Marketing strategy is on track to success.
Knowing your audience is one of the basic principles for any content production strategy for blogs. It is through this definition that you will be aware of the interests, needs and doubts of your audience, doing your best to approach them with personalized materials. But have you considered using audio content to achieve these objectives?
After capturing a lead, comes the part of nurturing and creating a relationship with that person. Part of this process involves tracking leads and qualifying them.
In this post, we’ll talk about how audio posts can help you track and qualify your leads and, thus, generate more sales for your funnel. Shall we begin?
Since we are faced with so many types of content available on the internet, creating practical and accessible ways to consume them has become a necessity for companies.
Audio Marketing is a sustainable strategy that emerges to supply this need for quick and practical consumption of information that interests the user.
It all started in late 2016, when Mateus, my partner, and I joined forces and were determined to change the internet for the better. The idea has always been simple and objective: to facilitate the consumption of online content through audio.
Knowing the relevance of Average Time on Page, in early 2017, Rock Content started a series of tests with VOOOZER to improve the performance of this indicator on the company’s main blog.
When your visitors start spending less and less time on your blog, for example, a warning signal should sound. Hence, you need to implement the right efforts to remedy the situation. After all, the lower the contact, the less likely users are to know your content and products or services.